Hoxton Square Bar was the venue for Avec Sans album launch on June 9th, following the release of ‘Heartbreak Hi’ on June 3rd.
I’ve been a fan of the duo since I heard them first in 2012 and have played them on the radio but tonight was my first time seeing them live.
The duo, Alice Fox and Jack St James, have a pretty slick live set up. Fox provides the vocals while St James, has a keyboard and three Novation launchpads on stage which face the audience. Apart from letting the audience actually see that you’re hitting a few buttons and triggers, the Launchpads also provide a pretty cool visual, with a preprogrammed light show accompanying each song.
Those familiar with the pair, will recognise, Shiver, The Answer, When You Go and current single Heartbreak Hi, which to be honest is so bloody catchy, it’s a crying shame it’s not blowing up on every radio station right now.
Avec Sans describe themselves as an electro pop group. In the past there seems to have been a little bit of snobbery with being called a pop group, of any sort, but these guys have nailed that. They produce really great pop songs, songs that we should be hearing on the radio, songs that have the potential to be very popular.
The pair are quite a visual band, always appearing in monochrome, and the lengths they go to to maintain the detail is immense, down to having a white microphone cable for contrast.
The night is finished off with an encore rendition of Kate Bush’s Running Up That Hill, which is simply spectacular.(Listen and Download the studio version here).
Visually striking, sonically beautiful, the world needs a bit more Avec Sans in their lives.
Watch the video for Heartbreak Hi.